How to create a PWA without an overloaded interface

Using PWA applications in your work provides webmasters with a number of advantages. One of the most significant privileges is the ability to freely choose the design without experiencing inconveniences due to installed restrictions.

The app is located on the landing page, so if the webmaster uses an overly aggressive design, the domain will be blocked. If it is blocked, the webmaster can re-link the app to a different domain name without stopping traffic from running.

This is not possible when using WebView. To start running traffic on a view, you must first pass moderation, and then upload the app to the store. There is virtually no chance of doing this without moderation. Renting previously uploaded apps with an online casino design is associated with high risks, as they can be banned at any time. No one knows how long such an app will last, so there is little point in investing money in renting it.

However, the maximum freedom provided in terms of design when using PWA apps should be used with great caution. If you go overboard and decide to use an overly aggressive design, you will most likely end up with no conversions. Such advertising is unlikely to inspire trust in users, who will simply leave without performing the necessary target actions. So let’s take a look at the distinctive features of overly aggressive design, how to avoid it, and how to strike a balance and find the golden mean.

Follow the link and read the article on AffCommunity if you don’t know what to do if your PWA app isn’t converting.

How to use aggressive design in PWA apps correctly so as not to alienate users?

Experienced webmasters have certain professional secrets and special techniques that help them encourage users to install an app without putting obvious psychological pressure on them.

This can be done using the following techniques: well-designed social proof, a carefully thought-out sales funnel, styling the app to look like a popular offer, and using ready-made templates. Let’s take a closer look at these techniques.

Develop social proof. The vast majority of modern users read reviews from other customers before purchasing a product or installing a new app. To encourage them to install your app, you need to write credible, trustworthy user reviews, create a program rating, etc. Reviews should be written in the local language so that visitors do not have to use translation programs to read them. Realistic reviews will smooth out aggressive design and help increase user trust in the product.
Work with the sales funnel. In a well-designed sales funnel, all components are coordinated with each other. The content used in creativity should match the theme of the promoted product. All promised free spins and other incentives must be real. There are a huge number of offers on the modern market, which creates high competition. It is very difficult to gain the trust of a lead in such conditions, but it can be lost very quickly if you start deceiving users.
Styling to match a popular offer in the region. When users see images of slot machines that are in demand in a particular region, they will be more likely to visit the landing page even if you decide to abandon aggressive design. You can get information about slots that are popular in a specific region using specialized Internet services. When using a branded approach, the color scheme, design, and style of the apps must fully correspond to those used by the selected brand. However, this approach is only effective if the advertised product belongs to the selected brand or is as close to it as possible. Otherwise, users will notice the difference and feel cheated, which will make advertising campaigns less effective.

You can configure the funnel, reviews, and design in such applications yourself using a special constructor or the services of a professional programmer. Rewriting the code and configuring the application yourself is too difficult and tedious. It is even more difficult for a professional to tackle such a task, as a large number of nuances must be taken into account. All this leads to an increase in the cost of application development and a decrease in the speed of work. It is much more convenient to do this work using a special constructor, such as PWA Group, and even beginners who have no experience in such activities and are not familiar with the basics of programming can do it. With the help of such a program, you can quickly configure the feedback, design, and other components of the app. In this case, the entire scope of work can be completed in a matter of minutes.

Let’s sum up

Using overly loud music, very bright pictures, and lots of numbers with jackpots, free spins, and payouts in the design of a PWA app makes it too aggressive. Such a design can cause users to reject it, push them away, and reduce the lifespan of the app.

Instead, it is better to focus players’ attention on various social proofs, style the app after a well-known brand, and coordinate all components of the sales funnel with each other. All this will allow you to make the design more convincing without scaring players away.